This former Studebaker and Franklin automobile showroom sporting an ornate terracotta facade with green and white floral spandrels has a contemporary north addition in russet brick. The addition's San Francisco architects matched the old showroom's cornice line and massing but used a dramatic, truncated corner display window framed by a three-story concrete arch. The glazed opening allows passing motorists a peek at display floors joined to the old showroom by a central staircase. Although quite different in design, the structures complement each other.
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Howard Lorton Showroom
1923. 1982, addition, Callister, Fatley and Bishoff. 1160 Broadway (southeast corner of E. 12th Ave.)
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